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NDC x Assouline Launch Diamonds Book

The foreward was written by Edward Enninful, Editor in Chief of British Vogue.



Formed billions of years ago deep below the surface of the earth, natural diamonds have always had an ethereal mysticism about them. Once reserved only for royals, red carpets, and life’s most celebratory moments, diamonds were seen as symbols of wealth and prosperity that only few could access. But with a new century comes a new expression of luxury, as a new crop of young designers and heritage jewelry houses alike including Sabyasachi, Messika, Anita Ko, Boucheron, and Fernando Jorge are celebrating natural diamonds as an everyday indulgence. Today’s tastemakers are incorporating diamonds into their designs in unexpected ways, unafraid to play around with interesting cuts and colorful hues.


In telling the story of today’s expression of natural diamonds and their continous impact on the world, this new volume dives into tales of the world’s most captivating stones, from the Hope Diamond to the legend of the Beau Sancy Diamond. Featuring stunning images; tall tales; and interviews with top designers, tastemakers, and enthusiasts alike; Diamonds is the definitive book on the world’s most sought-after jewel.


The mission of Natural Diamond Council is to advance the integrity of the modern diamond jewelry industry by inspiring and educating consumers around the world. “While it is these pop culture diamond moments that are forever etched in our collective memories; out of the spotlight, all around the world, people are having their own diamond moments,” says David Kellie, CEO of Natural Diamond Council. In collaboration with Assouline, the organization is proud to have been able to further share their passion, by bringing an incredible compilation of timeless pieces to life within this beautiful tome.